Empty Colored Gelatin Capsules
Aside from the obvious fact that colors are more attractive to the eye, using a colored capsule does have specific benefits.
Pharmaceutical practitioners know that using different colors and color combinations for their supplements and herbs can trigger an emotional response in their client or patient, which can establish a psychological connection to the use of the medication or drug remedy.
By playing upon the innate associations we as humans have already have made between color and mood or action--blue and purple evoke calm or cool, red is hot, orange and yellow are active, etc., using a capsule color that corresponds with the intended results of the remedy can achieve a better result.
Because they are easily distinguishable, colored capsule pills are particularly useful when being filled with a neutral-colored substance. While vividly colored substances such as chlorophyll will certainly shine through our crystal clear empty capsules, a white, neutrally colored or similarly colored substances (consider cayenne and cinnamon) can be difficult to tell apart when to put out on the counter or bedside or are being transferred to a custom pill case.
If you are making your own custom supplements, think about what particular colors mean to you and plan your pills & capsule filling accordingly. we offer a wide variety of pure gelatin, beautifully colored capsules in both solid and solid cap/clear body combinations for all your supplement needs.